We work with founder-led software, SaaS, and embedded technology businesses where engineering has become harder to trust as the company scales.

Typically this looks like:

• 20–100 employees

• Growing delivery pressure

• Increasing operational complexity

• Strong technical people struggling with alignment and execution

• Founders spending too much time firefighting delivery issues

• We help engineering organisations become calmer, clearer, and more predictable through:

  • Leadership coaching for CTOs and engineering managers

  • R&D and commercial alignment

  • Delivery clarity and prioritisation

  • Team accountability and execution rhythms

  • Founder-to-engineering communication alignment

  • Reducing operational friction and delivery instability

  The goal is clear:
  Create an engineering function that supports growth instead of slowing it down.

• More predictable delivery

• Clearer priorities across teams

• Less operational noise and firefighting

• Increased confidence in roadmap execution

• Better communication between leadership and engineering

• Stronger decision-making inside R&D

Engagements typically start from £3,000 per month.

The right investment depends on what the business needs most:

• Focused CEO or Founder support

• Engineering leadership coaching

• Delivery and alignment work across the wider team

Every engagement is scoped around the current stage of the business, the level of operational complexity and the outcomes you need to create.

The best place to start is a conversation with Simon about where delivery feels unclear, overloaded or difficult to trust and what would create confidence again.

Most engagements are designed to work alongside the realities of running a growing business, without creating additional disruption or management overhead.

We typically begin on a fractional basis, stepping into the R&D function to help stabilise delivery, improve prioritisation and create calmer day-to-day operations.

The level of involvement depends on where the business needs the most support:

• Fractional R&D leadership

• Focused CEO or engineering leadership support

• Delivery and operational alignment across the wider team

Fractional working acknowledges that sustainable change takes time to embed. Teams need space to adopt clearer ways of working, stronger operational discipline and more predictable delivery habits without creating chaos around them.

Every engagement is scoped around the current stage of the business, the level of operational complexity and the pace of change the organisation can realistically sustain.